UrinaHarrell.com
The Retail Founder's Tool Stack
The Retail Founder's Tool Stack
Couldn't load pickup availability
What's inside:
- Product photography that reads on a shelf and in a buyer's second tab
- Review collection, because volume and recency are the two things in a pitch you cannot manufacture the night before
- Barcodes and GTINs, the requirement that surprises founders the exact week a purchase order lands
- The tracking setup that gives you sell-through velocity without a spreadsheet you rebuild every Monday
- Fulfillment and delivery tools that hold up through a fourth quarter
- What order to add them in, and which ones you can safely skip until you actually have a retail account
I use or have used everything on this list. Some of these links are affiliate links, which means I earn a commission if you sign up. It costs you nothing, and I want you to know it up front. I left several tools off this list that pay better than the ones I kept.
Instant digital download. All sales are final.
-
Proven to Work
Every tool is something we’ve used with clients and for our own agency.
-
Affordable by Design
We price our products for founders like you.
-
Zero Fluff
Just tactics, templates, and resources that move the needle.
-
114% Fundraising Goal Crushed + Major Sponsors ...
For Pools of Hope, we delivered full marketing support: campaign strategy, content creation, and sponsorship outreach. Our work helped drive hundreds of new leads while bringing in multi-year funding partnerships...
114% Fundraising Goal Crushed + Major Sponsors ...
For Pools of Hope, we delivered full marketing support: campaign strategy, content creation, and sponsorship outreach. Our work helped drive hundreds of new leads while bringing in multi-year funding partnerships...
-
190+ Founders Supported. Millions Raised. Shout...
As a long-term marketing partner to the JLH Fund, we’ve supported grantee campaigns, amplified storytelling, and helped deliver sustained donor engagement. Our work has helped position JLH as one of...
190+ Founders Supported. Millions Raised. Shout...
As a long-term marketing partner to the JLH Fund, we’ve supported grantee campaigns, amplified storytelling, and helped deliver sustained donor engagement. Our work has helped position JLH as one of...
-
One Event. 192,000+ Impressions. Zero Ad Spend.
We amplified She Did That.’s digital presence, delivering measurable engagement growth. By elevating social campaigns, we positioned the platform to expand its audience and strengthen its brand collaborations.
One Event. 192,000+ Impressions. Zero Ad Spend.
We amplified She Did That.’s digital presence, delivering measurable engagement growth. By elevating social campaigns, we positioned the platform to expand its audience and strengthen its brand collaborations.
Vox Pop Branding
100+ Brands That Donate to Nonprofits
From 19-Year-Old Student-Athlete to Celebrity Clients
Vox Pop Branding was launched by Urina Harrell—at 19 years old, while balancing classes and college athletics. What started as a hustle with heart has grown into a nationally recognized agency serving celebrity clients and grassroots changemakers alike.
But we’ve never forgotten our roots. These digital products were created with early-stage founders and small nonprofits in mind—people who deserve real tools, even when the budget is tight.
From 19-year-old student-athlete to agency for celebrity clients—these are the same tools and strategies that helped build it all. Now she's making them yours.